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OTT / CTV

Brands seek homegrown OTT platforms as viewership surges

Byadmin

Sep 22, 2020
Brands seek homegrown OTT platforms as viewership surges

  • OTT platforms are estimated to have added 3-4 million new viewers during the lockdown and the absence of fresh content on TV led to a surge in OTT viewership

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By admin

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